Magnolia Welcomes Tech Pioneer Luc Haldimann as New Board Chairman to Expand Global Growth and AI Strategy

BASEL, CH / ACCESS Newsline / November 27, 2025 / Magnoliaa number one world Digital Expertise Platform (DXP) supplier, is happy to announce this famend software program entrepreneur and trade veteran Luc Haldimann has joined the Board of Administrators and has taken over the function of Chairman.

Luc’s appointment is a crucial strategic transfer Magnolia is stepping up efforts to combine synthetic intelligence (AI) into its platform to ship extremely customized and environment friendly digital experiences to prospects worldwide.

Luc Haldimann is a elementary determine within the discipline of enterprise software program. He’s a widely known strategic chief who efficiently combines deep technical data with eager enterprise acumen – a uncommon combine that’s important for management Magnolia by the present wave of AI-driven innovation.

Notably, Luc was co-founder and former CTO/Chairman of Obtree Applied sciences, a pioneering Swiss CMS firm that constructed options for main web sites and was acquired by IXOS Software program in 2003. He’s additionally the founding father of Unblu, a Swiss supplier of safe and compliant dialog options for the worldwide monetary companies trade. After main Unblu for nearly twenty years as CEO, he’ll proceed his govt profession as Chief Technique Officer (CSO) of Unblu. His firsthand experience within the CMS enterprise and enterprise software program gross sales offers him a important edge in shaping Magnolia’s future.

“We’re extremely happy to welcome Luc Haldimann to our board of administrators as chairman,” says Alain Kugelmann, co-CEO of Magnolia. “Luc embodies that hallmark of Swiss high quality and reliability – recognized for integrity, precision and a realistic, long-term strategy to scaling profitable expertise firms. His management shall be important as we implement AI to enhance content material creation, buyer personalization and operational effectivity on our platform globally.”

“I’ve been following Magnolia’s evolution within the DXP house for a few years and have been deeply impressed by its API-first basis and its world attain,” stated Luc Haldimann. “The digital expertise market is at a important inflection level with AI, and Magnolia‘s expertise is completely positioned to steer this transformation. I stay up for working with the board and administration staff to execute a method that continues to ship precision, high quality and breakthrough innovation to our prospects all over the world.”

Magnolia sees Luc’s imaginative and prescient as a robust reinforcement of its dedication to delivering prime innovation and increasing market management globally.

About Magnolia
Magnolia is the curable expertise platform that unites best-in-class applied sciences in a robust, central workspace. It allows enterprise groups to handle each model, product, channel and expertise from a single, intuitive interface. Main world firms in finance, manufacturing, healthcare and extra select Magnolia as their fashionable, composable DXP.

SOURCE: Magnolia Worldwide Ltd.

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